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Capture and organise ideas

Keep every post idea in one inbox, group them into collections and turn the good ones into drafts.

2 min read · Updated 30 October 2026

Good ideas arrive at odd moments: a question after a class, a lesson from the week, a link worth reacting to. The Ideas inbox keeps them until you are ready to write.

Steps

  1. Open Content › Ideas.
  2. Choose Capture idea.
  3. In The idea, write it in a line, for example "Ramadan prep for busy parents".
  4. Add Notes (angles, examples, who it is for), a Source link, a Pillar and Tags if you like. Tags are separated by commas.
  5. Choose a Brand if the idea belongs to one, then choose Add to inbox.
  6. When an idea is ready, choose Make draft. It becomes a post in the Studio with your notes and source attached.

Group ideas into collections

  1. Under Collections, choose New collection.
  2. Type a name and choose a Colour, then Add collection.
  3. Open an idea and put it in a collection. Ideas without one appear under Unsorted.
  4. Removing a collection never deletes its ideas. They stay in your inbox.

Board or grid

  • Use Layout to switch between Board and Grid. On the board you can drag an idea between stages as you think it through.
  • Use the Status filter to look at Inbox, Drafted or Archived ideas.
  • Search covers ideas, notes, pillars and tags.

Get ideas from AI

  1. Choose Ideas with AI.
  2. Type a topic, pick a Brand, and choose Suggest ideas. The ideas use that brand's voice.
  3. Save the ones you like, or choose Save all. Choose Clear ideas to start again.

Tips

  • Capture the question, not the answer. Questions people ask you make the best posts.
  • Use pillars to keep your mix balanced. See Describe your brand's voice.

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